We solve complex problems through a systematic process that marries design thinking, creativity and analytical techniques that delivers new insights and implementable impact.

Value Equation includes improved functionality and value engineering

Design is the blending of art and science, we have a proven methodology to solve complex problems and drive strategic innovations. We aim not to have epiphanies, but to research and truly immerse ourselves in the challenge to design better solutions. We navigate the the fuzzy front end, matching need to demand, constraint to possibility, necessity to functionality. This approach is not limited to so called creative industries, and has been successfully applied to abstract multifaceted problems as well as product design. 

The company is now focused on developing its own product, looking to make an impact in health and general wellbeing with a personal hydration monitor Sixty.

Enhanced Product Lifecycle Management

 Sixty Hydration Monitor

Sixty Hydration Monitor



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